Why Culture Matters at outer/edge

Hey there! I'm Beni Sinca, a Front-End Developer here at outer/edge since February 2019. Now, I know this might not be your typical agency blog post, but hear me out – our company culture is anything but typical, and that's something I'm passionate about sharing. Defining our culture was a big deal for us. Before I joined outer/edge, I never quite realised how much of an impact a workplace culture could have. But being part of the team that helped build ours opened my eyes.

Why Culture Matters: A Client's Perspective

An agency's culture isn't just about keeping the team happy (although that's pretty important too!). It impacts our clients as well. When you work with outer/edge, you know what to expect. And when things get tricky, that's where our values truly shine. Think of it like this: each person on our team brings their unique strengths to the table. This collaborative spirit lets us tackle any challenge a client throws our way, head-on. Everyone here feels a sense of ownership – not just over their tasks, but over the entire project. This lets us become true partners with our clients, brainstorming ideas, taking initiative, and celebrating success together.

Why Culture Matters: A Developer's Perspective

But what about the folks behind the code, like myself? At outer/edge, the thing that struck me most was the authenticity. It's like a breath of fresh air compared to the usual agency grind. We see innovation for what it is – not just the latest buzzword or framework. Sure, we're a curious bunch, always eager to try new things, but it never feels forced. From the moment I joined, I noticed a genuine sense of humour and camaraderie. It wasn't like being stuck in a real-life "The Office" episode (though, okay, maybe I try a bit too hard sometimes!). As a developer, I thrive in this environment. Everyone's passionate and skilled, which pushes me to constantly learn and grow. And when we do have disagreements, the atmosphere of respect and openness allows us to find the best solutions together.

Culture: Built, Not Bought

Here's the thing: company culture isn't something you can just buy or fake. You either inherit it or you build it together. On our website, we say, "We are the embodiment of our seven core values." And that "we" is intentional. When we revamped the site, we put a lot of thought into how to reflect our values not just in the words, but in the overall feel. It wasn't about chasing trends or saying what we thought sounded good. During those value discussions, there was a sense of honesty and vulnerability. We weren't afraid to be ourselves, and that's what allowed us to truly define who we are and what we excel at. We have big dreams, but our culture is the foundation. Everyone here plays a role in shaping it, from me (the aspiring-yet-efficient developer, as I've been told) to Olly, the pragmatic-yet-curious manager who takes full ownership of everything he does. And let's not forget Bruno and David, the resident coding wizards with a killer sense of humour.

We're More Than Just Another Agency

In the end, what sets us apart is our people and the values that bind us. We put these values into action every day, and that's what makes working at (and with) outer/edge such a rewarding experience. We're not afraid to be ourselves, to challenge the status quo, and to have a good time while we're doing it. So, if you're looking for a web agency that's passionate, collaborative, and, well, a little bit different, then we might just be the perfect fit.

Our Core Values:

• 🏆 Efficient: Our streamlined processes ensure you get the best ROI, every time.
• 💯 Authentic: We believe in our knowledge and have the confidence to express our thoughts.
• 🙏 Respectful: We believe in respectful collaboration, your website is as important to us as it is to you.
• 🔍 Transparent: Transparency is the foundation of trust. You'll never be in the dark with our thoughtfully crafted portal.
• 😄 Humorous: Life's too short not to have fun! We believe humour strengthens relationships.
• 🔬 Curious: We're not content with the status quo. Our team is filled with curious minds always eager to explore the latest trends and technologies.
• 🤝 Owners: Your success is our success. We take full ownership of your project, from inception to completion.