Help customers find your products
by Olly Burjan
Introducing Our New Product Finder Module
We are excited to unveil our latest innovation, the "Product Finder" module. Navigating through an extensive product catalog can sometimes be a daunting task for your customers. That's why we've developed this tool to enhance their shopping experience and drive sales for your business. With the addition of email capture this module can generate better leads for your sales team.
How does it work?
Our Product Finder module enhances Magento's core functionality and in-built features such as product attributes and advanced search. You set up questions based on attributes and decide which answer leads to which next question. The module will then build the perfect selection of products for your customer. If you wish, you have the option of capturing the customer's email before showing the results and adding them to your newsletter, perfect for building up your marketing list.
Key Features
- User Engagement: Customers are engaged with a series of questions related to product preferences and needs.
- Powered by Product Attributes: The module filters products based on customer responses, matching attributes in your products for precise results
- Fully Customisable: Choose how questions are linked and which ones to skip for a tailored experience. Built so it can be easily styled to match your needs.
- Email Capture: Enable email capture to enhance customer communication and marketing efforts.
Can I see this working anywhere?
Our Product Finder module is currently enabled on one of our customers websites - Happy Hot Tubs. They sought a design that was both visually striking and exceptionally user-friendly. As evident in the animated gif below, the webpage features dynamic animations, smooth transitions and a strong emphasis on UX.
Is it difficult to manage?
We have designed the admin side to be as user-friendly and efficient as posible. You are able to have multiple product finders either as a block within a page, or as a stand alone feature page. You simply creat a "Finder", decide on the options you would like and start writing quesitons. When adding answers to your questions you can decide from each one where the user goes next. If a customer has a low budget don't ask them questions relating to large ticket items for example. At any point you can also direct users to the final page to get their results. You may have 20 questions setup but customers ideally won't have to answer any more than 5.
If you are interested in this feature please get in touch with us today and we can book in a demo.